‘Products aren’t just thinks. They are servants’
“Products come with knowledge and services embedded within them. … Products aren’t just thinks. They are servants.”
— by Dave Gray, The Connected Company
What I love about this quote is the simplicity of it. Coming up with ideas and creating products to serve the masses is complicated. When you read this quote and constantly reflect back to it during that process, it helps you to gain perspective that will further prompt the creation of a true servant for yourself and for your customers.